Key2 · The payment card
One card.
Fiat and crypto.
The Key2 payment card — with a social benefit built in.
Payments and loyalty
are fragmented.
Cards that spend, but don't belong. Loyalty value is stranded in silos — a separate program for every brand, none of it portable.
~716 million
people own crypto — but only 40–70 million use it in a month.
a16z crypto, State of Crypto 2025
The problem is spendability, not adoption.
~17
The average U.S. consumer belongs to ~17 loyalty programs.
Bond Brand Loyalty, The Loyalty Report 2025
Enrolled everywhere, engaged nowhere.
$2.5 trillion
in payments revenue — on $2.0 quadrillion in flows (2024).
McKinsey Global Payments Report 2025
$9 trillion
in stablecoin transaction volume, adjusted — up 87% year over year.
a16z crypto, State of Crypto 2025
60%
— paid loyalty members are 60% more likely to spend more on a brand after subscribing.
McKinsey & Company, 2020 loyalty survey
220 million
users on the largest self-custody wallet.
Trust Wallet, company-reported cumulative users, 2025
Self-custody is already mass consumer behaviour.
A real payment card.
Tap-to-pay at the counter. Proven processing behind it.
Proof point
Future Pay runs tap-to-pay on this same stack.
Your keys. Your crypto.
The holder
Keeps their own keys.
Key2
Never custodies funds.
Non-custodial by architecture.
A social benefit, built in.
Share
Reward
Belong
Powered by the Key2 Membership Engine.
- Loyalty, rewards and CRM
- Digital and physical membership cards
- Subscriptions and recurring revenue
- One unified partner network
Built on React, TypeScript and Supabase.
Key2 Privé · Las Vegas
Hospitality, deployed.
Luxury membership for curated dining, nightlife, wellness and VIP experiences in Las Vegas.
Membership tiers
Silver
Gold
Rose Gold
Included
F&B credits across the network
Included
Concierge requests
41.7 million
visitors spent $55.1 billion in Las Vegas in 2024.
LVCVA, 2024 visitor spending
38.5 million
Even in a softer 2025: 38.5 million visitors, $50.8 billion spent.
LVCVA, 2025 year-end summary
Membership demand comparable
Soho House: $418 million in membership revenue in FY2024, from 271,541 members.
Soho House & Co, FY2024 results (SEC-filed)
Consumers demonstrably pay recurring fees to belong.
Soho House carried a $163 million net loss in FY2024 from owning and leasing physical houses.
Soho House & Co, FY2024 results (SEC-filed)
Key2 owns no real estate — the network is the asset.
Non-custodial by architecture
Key2 never holds customer funds — no custodial balance sheet, no custodial risk.
One unified partner network
Membership and spend work across every business in the network, not one brand at a time.
Future Pay is the transaction layer
Tap-to-pay running on the same stack as the card, so every transaction feeds the membership.
The future of payments
and hospitality.
Built by the Key2 team.
Digital incubator: Kurz Digital and Dr Benno